How Virtual Tours Increase Your Sales

Virtual tours are a valuable tool providing a first hand experience of a property, giving your prospects an impressive, first-hand glimpse without having to set foot on the premises. The selling process is enhanced with features of the virtual tool that allow you to highlight special aspects of a property. This allows you to visually communicate key features of a property to your prospects, thus drawing in their interest and creating a starting point for you to begin your sales cycle.

Advantages of Virtual Tours

One of the main advantages of virtual tours is the chance to allow your prospects to view a property when they are unable to see it in person. As the world becomes more and more technology based, people will continue to be more likely to buy or rent homes that have virtual tours. It is an incredibly strong source for generating inquiries, with 95% of prospects more likely to call about property with a virtual tour. They also reduce the time that a property remains on the market by 31% and typically encourage a 4-9% higher sales price.

What You Can Expect When Sourcing a Virtual Tour

To produce a virtual tour of quality, your best bet is to source your tour with a specialist. Virtual tours can be time consuming and costly if produced on your own. A specialist will be able to provide a more efficient solution to the time required for tour compilation and floor plans. They will also provide you with a more cost-effective solution rather than purchasing your own equipment, which can be costly.

Conclusion

Virtual tours are extremely beneficial, and in this era of a technology-driven market, they will only become more valuable in the future. They are shown to decrease the amount of time properties are on the market while increasing the selling price. The associated labor and equipment costs may make it more efficient for many agents and brokerage companies to source through a virtual tour specialist.